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What are backlinks in SEO?

What are backlinks in SEO?

Backlinks are an essential part of an SEO strategy (it’s one of Google’s TOP THREE RANKING FACTORS) – but what exactly are they, why are they so important and how can they be dangerous? WHAT IS A BACKLINK? A backlink is when a page on a website links...
backlinks – the good, the bad and the ugly

backlinks – the good, the bad and the ugly

BACKLINKS THE GOOD, THE BAD AND THE UGLY If you follow me on Twitter you’ll know I was at BrightonSEO on Friday – probably the UK’s biggest search marketing conference. It was a great day – I picked up lots of tips, tricks and advice on SEO and can’t wait to start...