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Here’s where we share all our tips, thoughts and guidance. Grab a cuppa and dive in!
What are backlinks in SEO?
Backlinks are an essential part of an SEO strategy (it's one of Google's TOP THREE RANKING FACTORS) - but what exactly are they, why are they so important and how can they be dangerous? WHAT IS A BACKLINK? A backlink is when a page on a website links to a page on...
How to add Schema to your website
HOW TO ADD SCHEMA TO YOUR WEBSITE USING GOOGLE TAG MANAGER Do you want to know how to add Schema to your website but not really sure why you should? Or even if you should? Then read on! Schema is a very important part of SEO but sadly overlooked by so many...
Why is Email Marketing important?
OK I hear you and agree - Email Marketing isn’t the newest or the sexiest form of digital marketing out there (ummm, hello TikTok and Insta Reels!). Some people even say Email Marketing is dead 💀 I actually think that Email Marketing isn’t important for your small...
Keyword Research Tip – Think like your customer
One of the most important things about keyword research is making sure that you are targeting the keywords that your potential customers are actually searching for. Pretend just for a second that your business designs websites. So, you may think the best...
dmf-10-minute-tip-spring-clean-your-email-list
SPRING CLEAN YOUR EMAIL LIST AND WHY IT'S IMPORTANTHave you ever heard the old saying Quality is better than Quantity?? Well that is absolutely true in terms of your email marketing list - and we'll explain why. Spam complaints, emails sitting in inboxes...
Why we’ve moved from mailchimp
WHY WE'VE MOVED FROM MAILCHIMP AND WHAT WE'RE USING INSTEADWe recently read a copy of Litmus’ State of Email Service Providers (ESP) report and we were’t surprised to learn that Mailchimp was second choice ESP overall out of over 2,000+ businesses that were surveyed,...
2021 email marketing survey
Thank you so much for taking a few minutes out to complete our Email Marketing Survey - it's very much appreciated 🙌 All answers are multiple choice so it's a quick case of read and click (unless you want to give us more details). Let's get...
Google will update it’s ranking factors very soon
GOOGLE WILL UPDATE IT'S RANKING FACTORS VERY SOON HERES WHAT YOU NEED TO KNOWGoogle is updating its ranking factors in a little over a month (the rollout starts in May 2021) and if your website doesn't meet it's new guidelines your organic search engine rankings will...
GMB Messaging Test
GOOGLE MY BUSINESS MESSAGING TEST SORT OF!We log into our google My Business account every day - to post an update (it really helps with growing your visibility!) and to respond to any new reviews we've received. A few weeks ago we noticed a new menu option -...