We all know that email marketing is a key activity for any business. If you’re still not completely convinced then take a look at these stats: Ensuring you have a consistent stream or new subscribers to your list is critical to make email marketing work for you but so many businesses overlook the first part […]
So the GDPR implementation date has come and gone and after all the panic it seems the dust has now settled a little. However many small businesses are wary of sending email marketing campaigns in our post GDPR world – are you one of them? Email marketing is still a no brainer to brands: There […]
So we’ve covered the main dashboard to Search Console in part 1, now we’re going to get a little more in depth and cover the Search Appearance and Search Traffic section. SEARCH APPEARANCE Unless you’re REALLY serious about your SEO (search engine optimisation) then I would suggest that you don’t pay too much attention to […]
Google Search Console is a very powerful (and free!) tool to help keep your website health and to improve your SEO efforts. If you look after your own website it’s probably THE most important thing for you to use – but so many people have never heard of it! If you don’t know why it’s […]
As part of my job I do a LOT of research – technology changes so fast if you don’t keep up to date then you’re pretty much making yourself redundant. I’ve been a fan of Hubspot’s State of Inbound report for quite some time. Now in it’s 9th year it’s a thorough review of the […]
