What are backlinks in SEO?
Backlinks are an essential part of an SEO strategy (it’s one of Google’s TOP THREE RANKING FACTORS) – but what exactly are they, why are they so important and how can they be dangerous? WHAT IS A BACKLINK? A backlink is when a page on a website links to a page on another website – yep, it’s […]
How to add Schema to your website
HOW TO ADD SCHEMA TO YOUR WEBSITE USING GOOGLE TAG MANAGER Do you want to know how to add Schema to your website but not really sure why you should? Or even if you should? Then read on! Schema is a very important part of SEO but sadly overlooked by so many small business websites. […]
Keyword Research Tip – Think like your customer
One of the most important things about keyword research is making sure that you are targeting the keywords that your potential customers are actually searching for. Pretend just for a second that your business designs websites. So, you may think the best keyword for you to target is website design business. But does that accurately […]
Google will update it’s ranking factors very soon
GOOGLE WILL UPDATE IT’S RANKING FACTORS VERY SOON HERES WHAT YOU NEED TO KNOW Google is updating its ranking factors in a little over a month (the rollout starts in May 2021) and if your website doesn’t meet it’s new guidelines your organic search engine rankings will be affected. AND NOT IN A GOOD WAY. […]
GMB Messaging Test
GOOGLE MY BUSINESS MESSAGING TEST SORT OF! We log into our google My Business account every day – to post an update (it really helps with growing your visibility!) and to respond to any new reviews we’ve received. A few weeks ago we noticed a new menu option – Messaging. And we wanted to test […]
Top 5 SEO Myths
THE TOP 5 SEO MYTHS explained SEO is always constantly changing but there are several myths about it that just don’t go away. From actually harming your organic rankings to having no effect whatsover – these are the top 5 SEO myths we’ve come across – and how we can demonstrate they’re false! Don’t waste […]
The four types of SEO
THE FOUR TYPES OF SEO and what they cover Do you ever find SEO overwhelming? Keyword research, page speed, back links, responsiveness – the list seems never ending. However every SEO task falls into four distinct categories. This post will explain what they are, what the key tasks are for each one and how you […]
Why you should always check your website on mobile devices
This month I’m covering all things technical SEO and if you’re following me on social media you’ll know I’ve already been posting about mobile friendliness. Unfortunately I don’t mean being kind to your mobile by giving it a bit of a rest 😉 but ensuring that your website looks and acts as well as it […]
The essential guide to Google Search Console for small businesses – Part 2
So we’ve covered the main dashboard to Search Console in part 1, now we’re going to get a little more in depth and cover the Search Appearance and Search Traffic section. SEARCH APPEARANCE Unless you’re REALLY serious about your SEO (search engine optimisation) then I would suggest that you don’t pay too much attention to […]
The essential guide to Google Search Console for small businesses – Part 1
Google Search Console is a very powerful (and free!) tool to help keep your website health and to improve your SEO efforts. If you look after your own website it’s probably THE most important thing for you to use – but so many people have never heard of it! If you don’t know why it’s […]
