One of the most important things about keyword research is making sure that you are targeting the keywords that your potential customers are actually searching for. Pretend just for a second that your business designs websites. So, you may think the best keyword for you to target is website design business. But does that accurately […]
SPRING CLEAN YOUR EMAIL LIST AND WHY IT’S IMPORTANT Have you ever heard the old saying Quality is better than Quantity?? Well that is absolutely true in terms of your email marketing list – and we’ll explain why. Spam complaints, emails sitting in inboxes unopened (called inactivity) and bounces (when an email doesn’t […]
When we were just starting out (after years in the corporate world) we needed something that was flexible and as low cost as possible and Mailchimp sure fitted the bill (we were users for a looooong time). It’s free plan was generous and the number of integrations built into the software (such as Eventbrite, WordPress and Calendly) just made all of our systems super simple to connect.
GOOGLE WILL UPDATE IT’S RANKING FACTORS VERY SOON HERES WHAT YOU NEED TO KNOW Google is updating its ranking factors in a little over a month (the rollout starts in May 2021) and if your website doesn’t meet it’s new guidelines your organic search engine rankings will be affected. AND NOT IN A GOOD WAY. […]
GOOGLE MY BUSINESS MESSAGING TEST SORT OF! We log into our google My Business account every day – to post an update (it really helps with growing your visibility!) and to respond to any new reviews we’ve received. A few weeks ago we noticed a new menu option – Messaging. And we wanted to test […]
