What are backlinks in SEO?
Backlinks are an essential part of an SEO strategy (it’s one of Google’s TOP THREE RANKING FACTORS) – but what exactly are they, why are they so important and how can they be dangerous? WHAT IS A BACKLINK? A backlink is when a page on a website links to a page on another website – yep, it’s […]
backlinks – the good, the bad and the ugly
BACKLINKS THE GOOD, THE BAD AND THE UGLY If you follow me on Twitter you’ll know I was at BrightonSEO on Friday – probably the UK’s biggest search marketing conference. It was a great day – I picked up lots of tips, tricks and advice on SEO and can’t wait to start implementing them for […]