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Here’s where we share all our tips, thoughts and guidance. Grab a cuppa and dive in!
Top 5 SEO Myths
THE TOP 5 SEO MYTHS explainedSEO is always constantly changing but there are several myths about it that just don’t go away. From actually harming your organic rankings to having no effect whatsover - these are the top 5 SEO myths we’ve come across - and how...
The four types of SEO
THE FOUR TYPES OF SEO and what they coverDo you ever find SEO overwhelming? Keyword research, page speed, back links, responsiveness - the list seems never ending. However every SEO task falls into four distinct categories. This post will explain what...
Why you should always check your website on mobile devices
This month I’m covering all things technical SEO and if you’re following me on social media you’ll know I’ve already been posting about mobile friendliness. Unfortunately I don’t mean being kind to your mobile by giving it a bit of a rest 😉 but ensuring that your...
How to design the perfect Email Signup Form
We all know that email marketing is a key activity for any business. If you’re still not completely convinced then take a look at these stats:In 2017 the total number of business and consumer emails sent and received each day was 269 BILLION (and this figure is...
Email Marketing post GDPR – what the changes mean for you
So the GDPR implementation date has come and gone and after all the panic it seems the dust has now settled a little. However many small businesses are wary of sending email marketing campaigns in our post GDPR world – are you one of them? Email marketing is still a...
The essential guide to Google Search Console for small businesses – Part 2
So we’ve covered the main dashboard to Search Console in part 1, now we’re going to get a little more in depth and cover the Search Appearance and Search Traffic section. SEARCH APPEARANCE Unless you’re REALLY serious about your SEO (search engine optimisation) then I...
The essential guide to Google Search Console for small businesses – Part 1
Google Search Console is a very powerful (and free!) tool to help keep your website health and to improve your SEO efforts. If you look after your own website it’s probably THE most important thing for you to use – but so many people have never heard of it! If you...
The top 6 marketing challenges in 2017
As part of my job I do a LOT of research – technology changes so fast if you don’t keep up to date then you’re pretty much making yourself redundant. I’ve been a fan of Hubspot’s State of Inbound report for quite some time. Now in it’s 9th year it’s a thorough review...
Google Analytics explained – A beginners guide
Explaining all of Google Analytics’s features in one blog post would be like trying to summarise Tolsty’s War and Peace into a newspaper article! So in this post I’m going to cover the basics of what is Google Analytics and how does it work along with an overview of...